The Secret of Search
When we had our start in the internet back in the 90’s, search engines were everything. But a lot has changed since then. It’s not a common approach, but we have learned that you cannot seperate social from search. Here are a few reasons why:
The largest problem facing search today is verifying legitimacy. Social media offers a great way to do this.
Let’s face it, we all use a unique combination of Google (or other), and social media when we are needing a product or service. You need to be in both places!
POWER OF SOCIAL
The power of social media is one that gives warm referrals, and in sales lingo, that is a golden opportunity.
KEYWORDS – HASHTAGS
As proof, remember that keywords used to be everything. But now, hashtags are everything. Using a holistic and combined strategy is what you need!